CIBAR Conference 2011

7th – 9th November 2011
Hosted by Radio Free Europe/Radio Liberty (RFE/RL)
Prague, Czech Republic

Programme

Copies of presentations are available to members.  Login 
Some may also be available to non-members – for more information contact CIBAR.

Monday, 7th November

The Impact Imperative – Dennis Mulhaupt, Chair of the BBG Governance Committee, Chair of the Board of Radio Free Europe/Radio Liberty

 

Challenges and Opportunities of New Technologies in the Czech Broadcasting Market – Iain Rugheimer, Media Research, Prague

Having Impact in A Changing World

Facing a Future Under Straitened Circumstances. How Can Research Help Broadcasters Retain and Strengthen Impact? – BBC, DW, RNW

 

A New Strategy for the BBG: Impact Through Innovation and Integration – Bruce Sherman, BBG

 

The BBC’s Global Strategy: A view from the outside – Colin Wilding

 

What is impact and how do we measure it?

The New GPRA Guidelines and the BBG’s View of Impact – Leah Ermarth, BBG

 

Beyond the Anecdote – Are Commercial Impact Measurements Relevant? – Paul Marszalek, BBG

 

International Broadcasting and Media Sustainability – Colin Wilding

Download

 

International Broadcasting and Impact Evaluation: What Is The Counterfactual? – Don Ellison, ICF Macro

 

A Tool Kit For Impact: The InterMedia Engagement Journey, Territory and Index – Tim Cooper and Ali Fisher, InterMedia

 

Perception of DW reports on SKAI TV in Greece – Anne Schmidt, DW

 

Bringing CIBAR’s Guidelines Up To Date – Allen Cooper and Colin Wilding

 

Tuesday, 8th November

Social Media – Recent Research Findings

Changing Patterns of News and Information Consumption among Opinion Leaders in Ghana and Kenya – Robert Johnston and Matt Warshaw, D3

 

Understanding Different Uses for Social Media in Africa and the Corresponding Challenges to Media Researchers and Broadcasters –Moses Odhiambo, BBC Global News

 

Inside Facebook Insights – Understanding Facebook Insights for Fan Pages – Claudia Backmann, DW

Social Media strategy for International Broadcasters: Understanding Key Elements Through the Examples of RFI and France 24 –Eric Cohen, Claire Marous–Guivarch, RFI

 

Research and Social Media Strategies for Guangdong – Betsy Henderson, RFA

 

Social Media – Towards Impact Measures

New Terms of Engagement? Integrating and Evaluating Social Media Research in International Broadcasting – Anne Barnsdale, BBC Global News and Hugh Mackay, Open University

 

Where Do Social Media Leave Traditional Broadcast Media? – Graham Mytton


Co-operation

The CIBAR Core Questionnaire: An Update – Colin Wilding

 

Working with the CIBAR Core questionnaire in Bangladesh – Bill Bell, IBB/VOA

 

Asking the Right Questions: From Questionnaire Design to Process Management – Andy Madeley, SwissPeaks

 

Possibilities for Sharing Web Analytics Data – Kerstin Weisbach, DW

 

CIBAR Business Meeting and AGM

The New CIBAR Website – Colin Wilding, Gunther Sarling

 

Wednesday, 9th November

Breakout sessions

Impact measures for international broadcasters

 

Improving questionnaire design and management

 

Implications of social media for the research agenda

 

Next steps on content and management of the CIBAR questionnaire

 

Next steps with the CIBAR Guidelines