CIBAR Conference 2010

14th – 17th November 2010
Hosted by Radio Netherlands Worldwide (RNW)
Amsterdam, The Netherlands


Copies of presentations are available to members.  Login 
Some may also be available to non-members – for more information contact CIBAR.

Monday, 15th November

On the road to one audience measurement solution for the Netherlands – Bas De Vos, Kijkonderzoek

Quality research in a worsening research environment: Case studies from the front line

Designing a sample for Yemen – Matt Warshaw, Robert Johnston, John Willingham, D3 Systems


Doing qualitative research in Afghanistan – D3 Systems and DW (Details TBC)


Presentations of recent research (1)

Using a mix of methodologies to understand media in Nepal – Don Ellison, ICF Macro


Is anything making sense yet? An update on Key Location Trackers – Colin Wilding, BBC


Opinion leaders: How do they consume media? – Stanislas Seveno, TNS-Sofres


Radio With Pictures: An update on Middle East audience survey– Jeff Cohen, WRN


Relaunching Monte Carlo Doualiya in the Middle East: From qualitative results to quantitative results – Frank Melloul, AEF


Public diplomacy and international broadcasting

Lowy Institute report on public diplomacy and international broadcasting in Australia – Mark Colbert, ABC/Radio Australia


Public diplomacy and international broadcasting: The French approach – Frank Melloul, AEF

Tuesday, 16th November

Coping with change

Andy Sennitt of Radio Netherlands Worldwide’s Media Network looks at the changes taking place in international broadcasting and considers what new challenges they bring.

Social Media

A widescreen approach to measurement: A re-think of success – Amanda Noonan, InterMedia


Measurement of blog traffic on RFI: Issues and learnings – Claire Marous-Guivarch, RFI


Understanding WOM in global social networks – Anne Barnsdale, BBC


An academic perspective

Real-time social networking, digital diplomacy and mobile methods – Marie Gillespie, Professor of Sociology at The Open University, and Director of the Centre for Research on Socio-Cultural Change


Online measurement

Alternative methods of measuring internet audiences – Bill Bell, VOA/IBB


What are the best performance indicators for demonstrating the success of online activities? – Kerstin Weisbach, DW


Online data : beyond performance assessment – Helene Reze, France 24


Mobile phones

Access to information, digital divide and development outcomes – Klara Debeljak, InterMedia UK


Researching the use of mobiles for news – Bill Bell, VOA/IBB


Preliminary thoughts on mobile phone research – Betsy Henderson, RFA


Wednesday, 17th November

Measuring success beyond numbers

Beyond our reach?: An approach to measuring quality – Colin Wilding, BBC


Developing research instruments to support RNW’s contract with the government – Cilia Krus, Radio Netherlands


Small numbers, big problems? – Kerstin Weisbach, DW


Presentations of recent research (2)

Expectations of international broadcasters: Qualitative research in Mexico, Brazil, DRC, Kenya and Mozambique – Daniel Nobi, AEF


How widespread is overclaiming of education in surveys? – Kevin Cowan, BBC


Working together more effectively

BBG and measuring impact – Bruce Sherman, Leah Ermarth, BBG


The Hilversum group; What it is and what it does – (Presenter TBC)


Experience in developing a core questionnaire – Colin Wilding, BBC


Bringing the CIBAR guidelines up to date – Allen Cooper, ACA